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Last Updated: January 31, 2026•Comprehensive Review

Noom Inc. Review

4.0
Editorial rating
Recommendation

✅ CONDITIONALLY RECOMMENDED for users seeking comprehensive weight loss support combining GLP-1 medication with behavior change coaching. Best for those committed to long-term habit formation. Use monthly billing only and document all transactions. NOT recommended for those wanting simple medication-only service or anyone uncomfortable with compounded medications.

Quick Verdict

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Drugs: Compounded semaglutide, compounded tirzepatide, Wegovy, Zepbound, and metformin. Regular Monthly Price: $119/month (GLP-1Rx Program). Lowest Monthly Price: $69/month (base membership, meds via insurance).

Noom Med combines GLP-1 medications with psychology-based coaching and their proprietary apps, differentiating from medication-only competitors. The platform has 4.4/5 stars on Trustpilot with 65,000+ reviews and an A+ BBB rating, though it carries baggage from a $62 million class action settlement over deceptive billing practices in 2022.

The GLP-1Rx Program at $129/month includes compounded medication, unlimited clinician access, and the GLP-1 Companion app with features like Muscle Defense programming and injection tracking. All programs include Noom's weight loss app with food tracking and coach support. Branded medication costs are separate for the telehealth program, running $500-1,500+ monthly without insurance.

In July 2025, Eli Lilly terminated their partnership with Noom over the company's refusal to stop selling compounded medications despite FDA shortage resolutions, potentially limiting branded Zepbound access. The company continues offering compounded options through FDA-regulated 503B pharmacies, though these are not FDA-approved medications.

"

Best For

Users seeking a comprehensive weight loss program that combines GLP-1 medication with behavior change coaching, food tracking, and psychology-based habit formation rather than medication alone

Not For

Budget-conscious users wanting simple medication-only service, those requiring guaranteed branded medication access, users uncomfortable with compounded medications or their legal uncertainty, or anyone with concerns about billing practices given the company's $62M settlement history

Key Strength

Comprehensive behavior change approach combining GLP-1 medication with psychology-based coaching, 17+ years of operational history, proprietary GLP-1 Companion app with Muscle Defense program, and documented 39% better weight loss outcomes versus medication alone

Key Weakness

Major $62 million class action settlement for deceptive auto-renewal practices (2022), Eli Lilly partnership terminated (July 2025) over compounded medication sales, and ongoing billing complaints despite improved practices

Jump To A Section

Quick links
Quick VerdictProducts & PricingWho Should UseStrengths & WeaknessesAlternatives
Medical Process & QualityReviews & ReputationCustomer ServiceRisk AssessmentBusiness Practices
Regulatory ComplianceFAQProtection GuideEditorial VerdictMethodology & Transparency

Products & Pricing

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Available Medications

Compounded Semaglutidecompounded

✓ Available

Regular Price

$129/month

Promotional Price

Starting at $129

Dosing: Weekly injection, SmartDose titration protocol up to 2.4mg

Included: Medication, unlimited clinician access, GLP-1 Companion app, Taper-Off Guarantee

Primary offering through GLP-1Rx Program. Produced in FDA-regulated 503B pharmacies but NOT FDA-approved.

Compounded Tirzepatidecompounded

✓ Available

Regular Price

$129/month

Promotional Price

Starting at $129

Dosing: Weekly injection

Included: Medication, unlimited clinician access, GLP-1 Companion app

Available through GLP-1Rx Program. Continued sales led to Eli Lilly partnership termination in July 2025.

Wegovy (semaglutide)FDA-approved

✗ Unavailable

Regular Price

$1,000-1,500/month without insurance

Promotional Price

Insurance copay varies

Dosing: Weekly injection

Included: Prescription support only - medication cost separate

Available through Telehealth for Branded Medications program ($69/month).

Zepbound (tirzepatide)FDA-approved

✗ Unavailable

Regular Price

$500-1,000/month without insurance

Promotional Price

Insurance copay varies

Dosing: Weekly injection

Included: Prescription support only

LillyDirect partnership TERMINATED July 2025. Branded access may be limited.

MetforminFDA-approved

✓ Available

Regular Price

$89/month

Promotional Price

$69 to start

Dosing: Oral daily

Included: Medication included in program price

Weight-Loss Pill program. Budget-friendly option.

Pricing Comparison

ProductRegular PricePromo PriceState Variations
GLP-1Rx Program (Compounded Semaglutide/Tirzepatide)$129/monthStarting at $129Not available in NY, NJ, RI without insurance
Telehealth for Branded Medications$69/month$69 to startMedication costs extra ($500-1,500/month)
Weight-Loss Pill (Metformin)$89/month$69 to startMedication included

Additional Costs

Noom Weight App Features

Psychology-based curriculum, food tracking, coach support

Included in all programs

GLP-1 Companion App

Muscle Defense program, injection tracking, side effect management

Included with GLP-1 programs

Branded Medication Cost

Telehealth program provides prescription support only - medication separate

$500-1,500+/month without insurance

Value Assessment

Market fit
Market Position
Premium comprehensive weight loss program combining medication with behavior change. Priced higher than medication-only competitors but includes extensive app features, coaching, and psychology-based curriculum.
Competitive Analysis
Total cost comparison: Noom GLP-1Rx ($129/month) vs Hims ($199/month compounded) vs Calibrate ($499/month premium). Noom offers middle ground with comprehensive support.
Hidden Fees
Company has history of billing issues leading to $62M settlement. Settlement required improved disclosures but complaints continue. Always use monthly billing - never prepay annually.

Additional Products

Saxenda (liraglutide) - daily GLP-1 injectableVictoza (liraglutide) - for type 2 diabetesTrulicity (dulaglutide) - weekly GLP-1 injectableRybelsus (oral semaglutide) - daily oral GLP-1Contrave (naltrexone/bupropion) - oral weight lossNoom Weight app (psychology-based lessons, food tracking, coaching)GLP-1 Companion app with Muscle Defense program

Who Should Use

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Best Fit For

  • Users seeking comprehensive weight loss support combining medication with behavior change
  • People who want psychology-based coaching and curriculum alongside GLP-1s
  • Those who have tried medication-only programs without sustainable results
  • Users comfortable with compounded medications and their legal uncertainty
  • People planning to eventually transition off medication using behavior change foundation
  • Users who prefer app-based support over phone support
  • Those willing to monitor billing carefully given company history

Not Suitable For

  • Budget-conscious users seeking simple, affordable medication-only service
  • Those requiring guaranteed access to branded Zepbound/Mounjaro (Lilly partnership ended)
  • Users uncomfortable with compounded medications or their lack of FDA approval
  • Anyone prioritizing live phone customer support over chat/app messaging
  • People concerned about billing issues who can't monitor statements carefully
  • Users who want straightforward cancellation without potential complications

Decision Criteria

Choose Noom Inc. If:

  • You want comprehensive behavior change support with your GLP-1
  • You're committed to building sustainable habits, not just taking medication
  • You value psychology-based coaching and app-based curriculum
  • You're comfortable with compounded medications
  • You can monitor billing statements carefully
  • You plan to eventually transition off medication

Choose Alternative If:

  • You want medication-only service from a public company → Choose Hims ($199/month)
  • You want branded medications with intact partnerships → Choose Ro Body Program
  • You want money-back guarantee → Choose Ro Body Program
  • You want intensive 1-on-1 coaching → Choose Calibrate
  • You want strong insurance integration → Choose Found or Calibrate
  • You're concerned about billing practices → Choose competitor without settlement history

Strengths & Weaknesses

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Verified Strengths

Comprehensive Behavior Change Approach

Unlike medication-only providers, Noom combines GLP-1s with psychology-based coaching, food tracking, and habit formation. Company-cited study shows 39% better weight loss than GLP-1 alone.

Impact: Users get more than just medication - they build sustainable habits.

Established Company with Significant Funding

$624M+ funding from major investors (Silver Lake, Sequoia, Kleiner Perkins). 17 years operational history. 50M+ app downloads.

Impact: Not a fly-by-night startup. Financial stability reduces risk of company closure.

Proprietary GLP-1 Companion App

Purpose-built app includes Muscle Defense program, injection tracking, side effect management resources.

Impact: Specialized tools support GLP-1 journey specifically.

Responsive Public-Facing Support

Company responds to 99% of negative Trustpilot reviews within 24 hours. A+ BBB rating shows responsiveness when escalated.

Impact: Public escalation effective for resolution.

Improved BBB Rating Post-Settlement

BBB rating improved from D (August 2020) to A+ after $62M settlement and business practice changes.

Impact: Demonstrates accountability and willingness to improve.

Possible Weaknesses

$62 Million Class Action Settlement

Nichols v. Noom Inc. settled for $56M cash + $6M subscription credits. Former engineer testified cancellation was 'difficult by design.'

Impact: Serious trust concern. Historical pattern of prioritizing revenue over customer experience.

Eli Lilly Partnership Terminated

Lilly ended LillyDirect partnership July 2025 because Noom refused to stop selling compounded tirzepatide despite FDA shortage ending.

Impact: Raises questions about branded medication access. Creates legal uncertainty.

Compounded Medications Not FDA-Approved

While produced in FDA-regulated 503B pharmacies, compounded semaglutide and tirzepatide are NOT approved by FDA for safety and efficacy.

Impact: Users not getting FDA-approved medications. Potential supply disruption.

Ongoing Billing Complaints

Despite settlement improvements, users still report unexpected charges and charges continuing after cancellation attempts.

Impact: Settlement didn't fully resolve issues. Extra vigilance required.

Shipping Delays

Multiple users report 7+ day shipping delays for compounded medications. Coordination issues between teams.

Impact: Treatment gaps possible. Need to request refills early.

Limited Live Customer Support

No phone support. Chat/app messaging primary channel. Teams don't communicate well.

Impact: Frustrating for users with urgent issues. Escalation often required.

Alternatives

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Want affordable medication-only serviceHims & Hers

Hims offers compounded semaglutide at $199/month with a simpler medication-focused service. Public company with no major settlement history.

Want comprehensive program with intact brand partnershipsRo Body Program

Ro offers similar comprehensive approach with coaching and both compounded and branded options. Brand partnerships remain intact. Also offers 30-day money-back guarantee.

Want intensive coaching with insurance focusCalibrate

Calibrate offers intensive 1-on-1 coaching and focuses on insurance integration for branded medications. Premium price ($499/month) but may be more cost-effective with good insurance.

Concerned about billing practicesFound or Ro Body Program

Neither Found nor Ro has major class action settlement history. Both offer comprehensive programs. Ro adds money-back guarantee for extra protection.

Medical Process & Quality

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Onboarding Process

1

Complete comprehensive health questionnaire covering medical history, weight loss goals, current medications

2

System evaluates eligibility for GLP-1 medications based on BMI and health profile

3

Board-certified physician reviews assessment and medical history

4

Video or asynchronous consultation depending on state requirements

5

If approved, prescription sent to partner 503B pharmacy (compounded) or retail pharmacy (branded)

6

Compounded medications shipped directly to home

7

Receive medication with SmartDose titration protocol instructions

8

Access Noom Weight app curriculum, GLP-1 Companion app, and coach support

9

Ongoing monthly refills with dose adjustments via clinician messaging

Time to First Prescription

Typically 24-48 hours for medical review. Compounded medication shipping takes 5-7 days (some users report delays up to 2+ weeks). Total time to medication: 1-3 weeks.

Consultation Format

Primarily asynchronous telehealth with unlimited messaging to care team. Video consultations available when required by state or requested.

Provider Type

Board-certified physicians licensed in applicable states. Care team includes coaches for behavior change support.

Video Option

Available but not required for all patients. State requirements vary.

Pharmacy & Quality

Pharmacy Type
503B outsourcing pharmacies for compounded medications. Retail pharmacies for branded medications.
Pharmacy Disclosure
Compounded medications produced in FDA-regulated 503B outsourcing pharmacies. Specific partners not publicly disclosed. Compounded medications are NOT FDA-approved.
Quality Testing
503B pharmacy partners must meet FDA facility requirements. However, compounded semaglutide and tirzepatide are not FDA-approved for safety and efficacy.

Quality Concerns: SIGNIFICANT: Eli Lilly terminated partnership July 2025, stating compounded medication sales are 'breaking the law and putting patient safety at risk.' Legal uncertainty following shortage resolution.

Medical Oversight Strengths

  • Board-certified physicians review all cases before prescribing
  • SmartDose titration protocol for safe dose escalation
  • Unlimited clinician messaging for ongoing questions
  • Comprehensive behavior change support beyond medication
  • GLP-1 Companion app tracks side effects
  • Muscle Defense program addresses protein and strength training
  • Taper-Off Guarantee for transitioning off medication
  • 17 years of operational history

Medical Oversight Concerns

  • Compounded medications NOT FDA-approved for safety and efficacy
  • Eli Lilly partnership terminated over continued compounded sales
  • Legal uncertainty around compounded medication sales post-shortage
  • $62M class action settlement indicates past operational issues
  • Shipping delays reported - coordination between teams problematic
  • Limited live customer support access

Verification Status

  • ✓ BBB Accredited Business since October 2021 with A+ rating
  • ✓ 17 years operational history (founded 2008)
  • ✓ $624M+ funding from major institutional investors
  • ✓ Board-certified physicians in all states
  • ⚠ $62M class action settlement for billing practices (2022)
  • ⚠ Eli Lilly partnership terminated July 2025
  • ⚠ Compounded medications NOT FDA-approved

Reviews & Reputation

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Review Sources Analyzed

Trustpilot

4.4/5 stars

65,000+ reviews

Highly positive overall. Users praise comprehensive approach. Company responds to 99% of negative reviews within 24 hours.

BBB

A+ (improved from D after $62M settlement)

1,200+ complaints led to D rating in 2020

Rating improved after class action settlement required business practice changes.

App Stores

4.5+ stars

Millions of downloads

High ratings for Noom Weight app. Users appreciate psychology-based approach.

NutritionNC

Positive assessment

Professional review

Professional reviewers note comprehensive approach differentiates Noom.

Positive Feedback Themes

Comprehensive Weight Loss Approach

Most common positive theme of positive reviews
  • "Unlike other providers, Noom combines medication with behavior change"
  • "The psychology-based curriculum helped me understand my eating habits"
  • "Finally a program that addresses why I eat, not just what I eat"

Supportive Care Team

Very commonly mentioned of positive reviews
  • "My coach was incredibly supportive and responsive"
  • "Doctors answered all my questions via the app"
  • "Unlimited messaging to clinicians is a huge benefit"

GLP-1 Companion App

Frequently praised of positive reviews
  • "The Muscle Defense program helped me maintain muscle mass"
  • "Injection tracking keeps me on schedule"
  • "Side effect management resources were helpful"

Effective Results

Common in positive reviews of positive reviews
  • "Lost 40 pounds and learned habits to keep it off"
  • "Better results than medication alone elsewhere"
  • "The behavior change aspect made this sustainable"

"Noom Med is different because it's not just about the medication. The coaching, the psychology lessons, and the GLP-1 Companion app all work together. I've tried other GLP-1 providers but this is the first time I feel like I'm building habits that will last."

— Trustpilot review, January 2026

Negative Feedback Themes

Billing and Auto-Renewal Issues

Most significant issue - led to $62M settlement of complaints
  • "Kept charging me after I canceled"
  • "The cancellation process was impossible to find"
  • "Former employee testified it was 'difficult by design'"

Shipping and Medication Delays

Common complaint of complaints
  • "Waited over 2 weeks for my medication to arrive"
  • "Coordination between clinical team and pharmacy is terrible"
  • "Ran out of medication while waiting for refill"

Customer Service Accessibility

Moderate frequency of complaints
  • "No phone number to call - chat only"
  • "Billing team and clinical team don't communicate"
  • "Had to escalate to BBB to get resolution"

Compounded Medication Concerns

Growing concern post-Lilly termination of complaints
  • "Worried about using compounded meds after Lilly pulled out"
  • "Not sure if compounded versions are safe"
  • "Legal uncertainty makes me nervous"

Billing/Cancellation

"Settlement documents revealed systematic issues with auto-renewal practices including misleading free trial terms, difficult-to-find cancellation options, and charges without separate consent. Former engineer testified cancellation was 'difficult by design' to generate revenue."

— Class action settlement documents, Nichols v. Noom Inc. (S.D.N.Y.)

Eli Lilly Partnership

"Anyone continuing to sell mass compounded tirzepatide or semaglutide products, including by referring to them as 'personalized,' 'tailored' or something similar, is breaking the law and putting patient safety at risk."

— Eli Lilly statement, July 2025

Shipping Delays

"I've been waiting over two weeks for my medication. The clinical team says it shipped, the pharmacy team says they're waiting on approval. Nobody knows what's going on."

— Trustpilot review, December 2025

Review Authenticity Assessment

Positive Reviews
Positive Trustpilot reviews appear authentic with specific details about program features, coach interactions, and weight loss results. The 65,000+ review volume provides statistical reliability. However, Trustpilot flags potential unsupported review invitation methods.
Negative Reviews
Negative reviews show consistent patterns around billing and cancellation issues, validated by $62M class action settlement. The specificity of complaints indicates authenticity.
Platform Comparison
Major divergence between Trustpilot (4.4/5) and historical BBB performance (D rating in 2020). Most users have positive experiences but significant minority experienced serious billing issues.
Our Assessment
Reputation is MIXED TO POSITIVE. Core weight loss program receives strong reviews. However, $62M settlement and Eli Lilly partnership termination are serious concerns that competitors don't have.

Customer Service

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Contact Methods

Phone SupportNot Available

No dedicated phone support line. Support primarily through app and chat messaging.

Email SupportAvailable

support@noom.com

Live ChatAvailable

In-app chat messaging to care team and support. Primary support channel.

Patient PortalAvailable

Noom app and web portal for program access, messaging, and account management

Response Time Analysis

Analysis of Trustpilot reviews (65,000+), BBB complaints, and class action settlement documents

Best Case

Same-day response for clinical questions via app messaging. Company responds to 99% of negative Trustpilot reviews within 24 hours.

Typical

24-48 hours for support requests via app. Clinical team generally responsive.

Worst Case

Billing issues and cancellation requests can take extended time. Historical pattern of 'difficult by design' cancellation per class action.

Positive Reports

  • "Comprehensive approach combining medication with behavior change"
  • "Supportive coaching and psychology-based curriculum"
  • "GLP-1 Companion app highly valued for tracking and guidance"
  • "Responsive doctors and care team via app messaging"
  • "Effective weight loss results"
  • "Company responds quickly to public reviews"

Negative Reports

  • "Billing issues led to $62M class action settlement"
  • "Charges continuing after cancellation attempts"
  • "Shipping delays - medications taking 7+ days or longer"
  • "Difficulty reaching live customer support"
  • "Different internal teams don't communicate well"
  • "Chat-only support frustrating for billing issues"
  • "Refunds difficult to obtain"

Support Quality Ratings

responsiveness
3.5/5 - Good for clinical, poor for billingClinical team via app messaging is responsive. Company responds to 99% of negative Trustpilot reviews within 24 hours. However, billing support has documented problems.
helpfulness
3.5/5 - MixedCoaches and clinical team receive positive feedback. Behavior change support valued. Administrative and billing issues often unresolved through normal channels.
issue Resolution
2.5/5 - Below Average$62M class action settlement indicates systematic resolution failures historically. Escalation to public channels often required.

Risk Assessment

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Patient Safety

LOW-MODERATE
  • • Board-certified physicians conduct all consultations
  • • SmartDose titration protocol for safe dose escalation
  • • 503B pharmacy partners meet FDA facility requirements
  • • HOWEVER: Compounded medications NOT FDA-approved
  • • Eli Lilly raised safety concerns about compounded products
  • • Legal uncertainty around compounded sales post-shortage

Medical oversight is appropriate with licensed physicians. However, compounded medications are NOT FDA-approved, and Eli Lilly's safety concerns are notable.

Financial Risk

MODERATE
  • • $62M class action settlement for deceptive billing
  • • Historical pattern of charges continuing after cancellation
  • • Ongoing billing complaints despite settlement improvements
  • • Compounded medications not covered by insurance

Financial risk is MODERATE due to documented billing issues. Use monthly billing only, credit card for protection, and monitor statements carefully.

Service Risk

MODERATE
  • • Shipping delays commonly reported (7+ days)
  • • No phone support - chat/app only
  • • Teams don't communicate well internally
  • • Historical 'difficult by design' cancellation
  • • BUT: Company responds quickly to public complaints

Service risk is MODERATE. Clinical support generally good via app but administrative issues persist. Escalation to public channels often required.

Overall Risk Level: MODERATE OVERALL RISK - Noom Med offers genuine value through comprehensive behavior change approach but carries unique risks: $62M settlement history, Eli Lilly partnership termination, and compounded medication legal uncertainty. Best for users who want comprehensive support and are willing to monitor billing carefully.

Risk Mitigation Steps:

Use monthly billing only - NEVER prepay annually
Use credit card for chargeback protection
Screenshot all pricing, terms, and cancellation confirmations
Monitor credit card statements monthly
Request refills 2 weeks early to avoid gaps
Escalate to BBB or Trustpilot if issues unresolved
Understand compounded medications are not FDA-approved

Business Practices

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Subscription & Billing

Auto-Renewal

YES - Programs auto-renew monthly. $62M class action settlement addressed deceptive auto-renewal practices.

Billing Transparency

IMPROVED BUT CONCERNS REMAIN - Settlement required clearer disclosures and cancel button. Users still report unexpected charges.

Payment Methods

Credit card, debit card. FSA/HSA may be accepted.

Financing

No financing options. Monthly billing available. Avoid annual prepay.

Regulatory Compliance

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Federal Compliance

FDA Status

Warning Letters
NONE directly to Noom - However, FDA guidance indicates compounded medications should not be sold when brand available.
Enforcement Actions
NONE to date - However, Eli Lilly stated Noom's compounded sales are 'breaking the law.' Potential future enforcement possible.
Complaints
No direct FDA drug safety complaints against Noom documented. However, compounded medications are NOT FDA-approved products.

FTC Status

Complaints
$62M class action settlement addressed deceptive billing practices. No separate FTC enforcement action documented.
Advertising Issues
Class action alleged misleading free trial advertising. Settlement required enhanced disclosures.

"Anyone continuing to sell mass compounded tirzepatide or semaglutide products, including by referring to them as 'personalized,' 'tailored' or something similar, is breaking the law and putting patient safety at risk."

— Eli Lilly official statement, July 2025

State Compliance

State Restrictions

NY, NJ, RI require insurance coverage for GLP-1 programs.

State-Specific Requirements

Physicians licensed in states where they practice. Telehealth regulations followed.

Pharmacy Board Actions

No pharmacy board actions against Noom documented.

FAQ

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Legitimacy and Safety

Pricing and Programs

Medications and Treatment

Billing and Cancellation

Comparisons

Protection Guide

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Before Signing Up

  • Understand the pricing: GLP-1Rx starts at $129/month - medication included for compounded
  • Verify state availability - NY, NJ, RI require insurance for GLP-1 programs
  • Screenshot all pricing, terms, and promotional offers before signup
  • Use credit card (not debit) for chargeback protection given settlement history
  • Understand compounded medications are NOT FDA-approved
  • Choose monthly billing only - NEVER prepay annually

During Service

  • Save all email confirmations, receipts, and chat transcripts
  • Monitor credit card statements monthly for correct charges
  • Set calendar reminder 5 days before renewal date
  • Document your care team interactions and treatment plan
  • Request medication refills 2 weeks early to avoid shipping delays
  • Screenshot any important communications

If You Have Problems

  • Use the in-app messaging for fastest clinical support response
  • For billing issues, document everything in writing through the app
  • If unresolved, file a BBB complaint at bbb.org - company responds
  • Leave detailed Trustpilot review - company responds to 99% of negative reviews within 24 hours
  • Dispute unauthorized charges with your credit card company
  • Keep all documentation of issues and resolution attempts

Editorial Verdict

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4.0
✅ CONDITIONALLY RECOMMENDED for users seeking comprehensive weight loss support combining GLP-1 medication with behavior change coaching. Best for those committed to long-term habit formation. Use monthly billing only and document all transactions. NOT recommended for those wanting simple medication-only service or anyone uncomfortable with compounded medications.
Value/Affordability3.5/5

Compounded GLP-1 at $129/month is highly competitive. Comprehensive program adds genuine value vs medication-only. Branded medication programs expensive when adding drug costs to membership.

Medical Quality & Safety4.0/5

Board-certified physicians, SmartDose titration, FDA-regulated pharmacies. Deducted for compounded medications lacking FDA approval and legal uncertainty following Lilly termination.

Customer Service3.0/5

Responsive via app messaging with 99% response rate to negative reviews. However, live support limited, teams don't communicate, billing issues remain difficult to resolve.

Transparency3.0/5

Pricing clearly displayed. Settlement required improved disclosures. However, company faced $62M class action for deceptive practices, and users still report unexpected charges.

Business Practices3.0/5

A+ BBB rating (improved from D) shows accountability. 17 years operational with major funding. However, $62M settlement for 'difficult by design' cancellation and continued compounded sales despite Lilly objections raise concerns.

Bottom Line

Noom Med offers a genuinely differentiated approach combining GLP-1 medications with psychology-based coaching, food tracking, and behavior change curriculum. The 17-year-old company has significant institutional backing ($624M+) and documented 39% better weight loss outcomes than medication alone. The A+ BBB rating (improved from D in 2020) shows accountability after the $62M settlement. However, that settlement history and July 2025 Eli Lilly partnership termination create legitimate trust concerns competitors don't have. Choose Noom Med if you want comprehensive behavior change support and plan to eventually transition off medication. Choose alternatives if you want simple, affordable medication access or have concerns about compounded medications' legal status. Rating: 4.0/5

Alternatives to Consider

Best Alternative: Ro Body Program — Offers similar comprehensive approach with coaching and both compounded and branded options with intact partnerships. No class action settlement history. 30-day money-back guarantee provides extra protection.

Others: Hims/Hers ($199/month compounded - simpler medication-only), Calibrate ($499/month - premium with insurance focus), Found (comprehensive with insurance integration, no settlement history)

Methodology & Transparency

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Research Scope

  • Period: January 2026
  • Sources: Noom official website, BBB profile and complaints, Trustpilot reviews (65,000+), class action settlement documents (Nichols v. Noom Inc., Case No. 1:2020cv03677), Eli Lilly partnership termination coverage, professional review sites, Crunchbase, TechCrunch
  • Reports Reviewed: 65,000+ Trustpilot reviews, 1,200+ BBB complaints (historical), class action settlement documents covering May 2016 - October 2020
  • Verified Complaints: 1,200+ BBB complaints led to D rating in 2020; class action covered May 2016 - October 2020; current profile reviewed for ongoing patterns

Verification Standards

We verified: BBB accreditation status (A+ rating, accredited since October 2021), Class action settlement terms ($62M total), Eli Lilly partnership termination (July 2025), Funding history ($624M+, $3.7B valuation), Pricing for all programs, Trustpilot rating and review count, Company founding date and leadership, State availability restrictions.

We could not verify: Exact current number of active Noom Med subscribers, Specific 503B pharmacy partners, Internal customer service metrics, Company-cited 39% better weight loss outcomes (study not independently reviewed), Current complaint resolution rates.

Legal Disclaimers

This review is based on publicly available information including BBB profiles and complaints, Trustpilot reviews, class action settlement documents, court filings, official company materials, news coverage, and regulatory database searches. We have not received payment from Noom for this review.

This review is for informational purposes only and does not constitute medical advice. GLP-1 medications require prescription and should only be used under medical supervision. Consult a healthcare provider before starting any medication. Compounded medications are not FDA-approved.

AllGLP1.com may earn affiliate commissions from providers mentioned in this review. This does not influence our editorial ratings or factual assessments. We maintain editorial independence.

Sources Cited

Official Company Sources

  • Noom Official Website - Company overview, programs, app features (Accessed: January 24, 2026)
  • Noom Med GLP-1 Programs - GLP-1 medication programs, pricing, eligibility (Accessed: January 24, 2026)

Regulatory and Business Verification

  • BBB Business Profile - Noom Inc. - A+ rating, accredited since October 2021, complaint history (Accessed: January 24, 2026)

Legal and Court Documents

  • Class Action Settlement - Nichols v. Noom Inc. - Case No. 1:2020cv03677 (S.D.N.Y.), $62M settlement terms (Accessed: January 24, 2026)

Customer Review Platforms

  • Trustpilot - Noom - 65,000+ reviews, 4.4/5 rating (Accessed: January 24, 2026)

Company Background and Funding

  • Crunchbase - Noom Inc. - Funding history, $624M+ raised, investors (Accessed: January 24, 2026)
  • TechCrunch - Noom Series F - $540M Series F at $3.7B valuation (Accessed: January 24, 2026)

News Coverage

  • Sherwood News - Lilly Partnership Termination - Eli Lilly terminates Noom partnership, July 2025 (Accessed: January 24, 2026)

Professional Review Sources

  • NutritionNC - Noom Review - Professional assessment of Noom programs (Accessed: January 24, 2026)
  • WellnessVerge - Noom Review - Independent wellness product review (Accessed: January 24, 2026)